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Discounter Zip Realty Closes Offices, End of Discount Services

Zip Realty announced today that it is closing offices in 11 markets, including Fresno. They are also moving away from the discount brokerage model.

The company announced plans to shift its marketing approach “to emphasize personalized service, outstanding technology and experienced local agents that together connect consumers to great real estate transactions.” instead of emphasis on rebates and discounted services.

Written by Keith Byrd - Go to Keith's Website/Profile